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Heated Towel Rails & Bathroom Radiators

At Trade Radiators we've been dealing with heated towel rails for a long time! This experience has given us a great insight into what makes an ordinary looking towel rail become a 'great' heated towel rail, not only in terms of quality and design, but in heat output too. Of course this is all done to give you a great bathroom radiator at the lowest price possible.

Whether youre in the process of redecorating a bathroom suite or simply need to save some precious space in your shower room, Trade Radiators will have the right heated towel rail for you.

We offer a vast array of styles at a multitude of sizes and colours to suit all tastes; from ladder rails and designer rails to traditional rails and stylish bathroom radiators. All models come with the option of connecting to a Central Heating system, operating as a stand-alone electric heater or working in dual fuel operation.

Please choose from our market leading range of bathroom radiators and our Trade Direct rails below, and of course if you can't find what you're looking for please contact our knowledgeable customer service team.

Heated Towel Rails - frequently asked questions

  • Making your selection
  • Installation & Maintenance
  • Deliveries

Selecting the correct heated towel rail

What's the difference between a standard, electric and dual fuel heated towel rail?
What's the difference between a standard, electric and dual fuel heated towel rail?
This is dependent on the type of heating system you have in your home. The most common is the standard, hot water system, whereby you have a boiler and a pump that pumps hot water around your home and into radiators or 'standard' heated towel rails.

For homes without the hot water/boiler system, it is likely you have an electric heating system, whereby you have wall-mounted heaters that are plugged into the mains electrical system and heat up when they are switched on. An electric heated towel rail will also be powered by the mains electrical system rather than by hot water.

Dual fuel heated towel rails are able to utilize either system. They are connected up to the hot water system and can heat up when the mains central heating system is switched on, but they can also be powered by the mains electrical system. This allows you the benefit in summer of being able to switch the rail on to warm or dry your towels without needing to put the whole central heating system on.

You can watch this video for a pictorial representation.

VIDEO - The difference between standard, electric and dual fuel heated towel rails

What are BTUs and Watts?
British Thermal Units (BTUs) and Watts (W) are simply different ways of measuring the heat output of heated towel rails and radiators. We display both on our website.
If you need to convert BTUs to Watts, divide by 3.412.
If you need to convert Watts to BTUs, multiply by 3.412.
What size and heat output do I need for a heated towel rail?
Normally, the bigger the heated towel rail, the greater the heat output (measured in BTUs or Watts) and this same rule applies for radiators. As we said above, we don't recommend relying on a heated towel rail to heat a room on its own. When choosing a towel rail, we advise that you concentrate on the space you have available and selecting a towel rail to fit your space. For selecting a radiator to adequately heat your room, please use our handy heat calculator.
What are 'Pipe Centres' and why are they so important?
The pipe centre measurement is the distance between the central points of the two pipe inlets on each heated towel rail or radiator. If you have a standard, hot water central heating system, this measurement is important because you are likely to use the existing pipework to install your towel rail. Measuring the distance between your existing pipes and purchasing a towel rail with a very similar pipe centre measurement will make it much easier to install with minimal changes to your pipework.

For a pictorial representation please follow below link.

INFOGRAPHIC - What type of valves will I need
What is the 'Projection' measurement?
This is the distance from the wall to the front of the heated towel rail. Essentially, it's how far it sticks out from the wall. If you have a small or narrow bathroom, it would be better for you to select a towel rail with a small projection measurement.

To see a pictorial representation please follow the below link.

INFOGRAPHIC - What type of valves will I need
What type of valves do I need?
We offer many different styles of standard or thermostatic valves, which you can match up to the style of your heated towel rail. However with all valves there are three different types that you should be aware of Ð straight valves, angled valves and corner valves.

Whether you need a pair of straight, angled or corner valves depends on the positioning of your pipework in relation to your towel rail. To see which valves you need, please look at the following picture showing all three types of valve and their relation to the pipes and towel rail position.

INFOGRAPHIC - What type of valves will I need

All valves on our site are compatible with all towel rails and radiators on our site. If you are purchasing an electric towel rail, you do not need to buy valves.
Why do white and black heated towel rails give off more heat than the polished chrome ones?
Heated towel rails with a painted finish give off slightly more heat than a polished chrome version of exactly the same size. This is due to the chrome plating which has an insulating effect and allows slightly less heat to escape. However, the overall effect on the temperature of a room is negligible and you should choose a finish that best suits your overall interior design plan when making your purchase.
Why do your paint finish heated towel rails have a longer guarantee than the chrome plated ones?
The powder coat paint applied directly onto the mild steel that the towel rail is constructed from is less susceptible to corrosion than towel rails with a chrome-plated finish. As a result, while all our guarantees cover the finish of the rail, we cannot offer as long a guarantee on rails with a chrome plate finish as we can on the ones with a painted finish.
What's the difference between straight bar and curved bar heated towel rails?
Due to a slightly larger surface area, the heat output of a curved bar heated towel rail is slightly higher than one with straight bars. However the main difference is to do with aesthetics and space.

A curved bar heated towel rail sticks out from the wall further than a straight bar rail, so if space is tight, you may wish to look at the projection measurements to see if a curved bar rail will stick out too far.

On the other hand, a curved bar heated towel rail allows for more space behind the rail for hanging towels. This extra space makes it easy to hang and dry tails, so if space is not an issue, you may wish to consider the curved bar option.
What grade of stainless steel are your heated towel rails made of?
All of our stainless steel heated towel rails and radiators are made from high quality Grade 304 stainless steel. To read more on why this Grade 304 is so well-suited to heated towel rail manufacturing, please read the following article.

BLOG - Why grade 304 stainless steel is used for heated towel rails

Do your heated towel rails come with something to fix it to the wall?
Yes, all of our rails and radiators come with wall brackets, fixings and everything you need to attach it to the wall.
What is the difference between the Trade Direct and the Pisa heated towel rails?
We are very proud of our Trade Direct line of heated towel rails as they represent fantastic value for money being made from high quality mild steel and coming in a variety of sizes and styles. The Own Brand rails have 22mm horizontal bars, which have a higher heat output than many of our competitors 'value' ranges that often have the inferior 19mm bars.

The Pisa heated towel rails are our premium range, which is reflected in the high quality finishes and 25mm horizontal bars. The thicker the diameter of horizontal bars, the greater the heat output, so for example, a 800mm x 600mm Pisa heated towel rail will have a greater heat output than a 800mm x 600mm heated towel rail from our Trade Direct line.

We have compiled a video of images for our chrome Pisa rails, this can be viewed by following the below link.

VIDEO - Pisa Italian heated towel rails
What are non-thermostatic and thermostatic elements?
This applies to electric and dual fuel heated towel rails only. The types of elements refer to the way the heated towel rails heats up. A non-thermostatic (single heat) element heats the rail up to a constant temperature of 65¡C. A thermostatic (variable) element has a control that allows you to adjust the temperature of the heated towel rail to between 20¡C and 70¡C.
Are your electric heated towel rails supplied with fluid filled?
Electric heated towel rails get hot by the heating of special solution that is inside the rails. Our Pisa electric heated towel rails come with the fluid already in the rails. Our Trade Direct rails come with a fluid pack that needs to be filled upon installation. Full instructions supplied.

For further information on how to fill your Trade Direct electric heated towel rail please follow the below link:

INFOGRAPHIC - What type of valves will I need
Do your electric and dual fuel heated towel rails come with the electric element already installed?
All our electric and dual fuel heated towel rails, both the single or variable heat electric element are supplied separately. This is to allow you choose to which side of the rail the element wants to be installed and it also prevents damage in transit.
Can I install the electric element at the top instead of the bottom of the heated towel rail?
No, heat rises so installing an element at the top of a rail will mean that the solution inside will not be heated up properly. This will mean that your towels will not get dry, less heat will be emitted into the room and you will effectively be wasting money on electricity. More seriously though this could lead to element overheating and blowing.
Is a heated towel rail enough to heat a room without a radiator?
If you are intending to use a heated towel rail to heat your towels and your room, we advise you to look at our Pisa range of heated towel rails. The Pisa rails have 25mm horizontal bars which have a greater heat output than our rails with 22mm bars. We also advise you use our Heat Calculator to make sure you get the right size towel rail for your room.

TOOL - Trade Radiators heating calculator

Installing and maintaining a heated towel rail

Can I install a heated towel rail myself?
It is certainly possible to install a heated towel rail without a professional. However, we would only recommend this if you have a lot of experience with your heating and plumbing system. Ideally we would advise you to get in a professional plumber to install your heated towel rail due to the additional things that may need to be done such as moving pipework, draining the system and adding chemical inhibitor.

If you are planning to do it yourself, you may find the below videos of our professional plumber Jimmy explaining the installation process.

VIDEO - How to install a heated towel rail, a step by step guide

VIDEO - Installing a heated towel rail timelapse.

Can I bleed my heated towel rail?
Yes, should you need to bleed your heated towel rail, maybe to let out air in the system, the process is very simple.

You can watch Jimmy the Trade Radiators plumber showing you how to bleed a heated towel rail in this video:

VIDEO - How to bleed a heated towel rail
Can I add chemical inhibitor into a heated towel rail?
Yes, chemical inhibitor, which helps to prevent corrosion inside heating systems, is actually very easy to add via a heated towel rail. To see exactly how it's done, please watch the following video with the Trade Radiators plumber going through the process.

VIDEO - How to add inhibitor to your heating system via your heated towel rail
What do I do if my heated towel rail is cold and won't get hot?
This is quite a common problem and, more often than not, is fairly easy to fix once you know what to check.

Please view this video showing the Trade Radiators plumber explaining what to do if your rail or radiator won't get hot:

VIDEO - How to fix a radiator that won't get hot
What do I do if my heated towel rail is warm but not hot?
It may be the case that your central heating system needs balancing. Please view the article below to see the Trade Radiators plumber explain how to balance your heating system:

VIDEO - How to balance your heating system
What can I do if my heated towel rail problem isn't covered above?
Please read the following article about common radiator problems and how to fix them.

If your problem persists, please call in a professional plumber

BLOG - How to fix common heated towel rail problems

Receiving your delivery

How much is delivery?
Unlike most other sites, all products advertised on the Trade Radiators website come with FREE delivery. This applies to all mainland UK addresses and there is no minimum order value to receive free shipping. Please note for deliveries outside of the mainland there may be a surcharge.
How quickly will I receive my heated towel rail after I've ordered it?
All of our heated towel rails advertised on are available from stock and the vast majority are able to be delivered the next day, if ordered before 2pm. Electric heated towel rails may take an additional day due to the filling process, but we will notify you of all delivery times.
How is my heated towel rail delivered?
We use a small number of excellent couriers to deliver your order. We will be in contact before the item is dispatched to arrange a convenient delivery time and can usually let you know if the delivery will be made in the morning or afternoon.
Are the heated towel rails safely packaged when you send them out?
Yes, all of our heated towel rails are very well packaged in thick bubble wrap and in heavy-duty cardboard boxes. We have also carefully chosen our couriers based on their organized and respectful handling of our products.
What does your guarantee cover?
Our comprehensive guarantees cover all aspects of the heated towel rails including the finish and the electrical components. In the unlikely event you do experience a problem; please contact us immediately to let us know.
Can I track my order?
If you contact us on the day we can provide a consignment number and can contact the courier to best ascertain an ETA of the delivery. Please note, sometimes it can be difficult to contact the driver to get a fixed time, however we will endeavour to narrow it down for you.
What if I need to return or change my heated towel rail?
Please notify us within 28 working days of receiving your towel rail to enable us to assist you with the issue. Please note the item must be in as new, unused and be in original packaging.




  • Please Read Our Customer Reviews

    Thank you for your very honest advice about your products. Despite your efforts to get next day delivery I am afraid the weather beat you and delivery of my 3 Ferroli chrome towel radiators took 3 days - although the TRVs did arrive about mid morning next day via a different courier.
    However, you were right about the quality, the Ferroli radiators are very good, a deep chrome finish, much better than others I have bought via the internet - my plumber was already there doing another job when they arrived so they are already installed, in use and look great.
    I did look at other radiators in the large DIY stores and in "bathroom only" stores and as far as I could see the Ferroli radiators are a superior product for much less money - very good value indeed.
    My plumber was also very impressed and said that they seemed to be a superior product for the price he normally has to pay for poorer quality 'cheap' radiators. We are both happy to recommend your company to others.
    Thank you

    A bit belated, but just wanted to say thanks for your good customer service. Having had some hassles (with other bathroom related online orders) has made us appreciate your attention to our order. Responsive - in terms of offering options - and reliable - in terms of the rad being delivered as promised. Many thanks.

    Just to say that the Radiators have arrived today and all seem in great condition!.
    Thanks so much for your help and attention , you can now confidently say you supply to the other side of the world with no bother and fuss!!.
    Best regards
    B. Bartlett, New Zealand

    Just wanted to let you know that the towel rail arrived yesterday. The customer service you have provided has been first class - you dealt with my e-mails promptly and made the whole process simple. The radiator looks really good quality and the cost and delivery charge were very reasonable - I expected the cost to be much higher to deliver to Cyprus. Thanks again for all your help - will definately use your company again. Kind Regards

    Thank you for the confirmation order but, more especially, thank you for all your help in sourcing the 600 x 600 towel rail for us. You have been so helpful and patient and it?s been a real pleasure speaking with you. We will have no hesitation in recommending Trade Radiators to others. Very best wishes

    I should comment that I am impressed by the quality of the products you have supplied at reasonable price. Your wide range of sizes enabled me to exploit a rather small ensuite area to best advantage, and simplify its design and layout to the satisfaction of the end user.

    Just to say thank you for excellent service , ordered 4 pm , recieved the goods by 10 am, Many Thanks

    Just a quick note to say the new brackets arrived today and worked a treat. Many thanks for all you help. Nice to deal with someone who actually cares about their customers.

    I am writing to you to say thank you for excellent service. I placed two different orders and both of them where delivered so fast and the radiators are excellent quality. Your website is so helpfull with the heating calculator, everything is clear and easy to find.
    Thank you!

    Hi, Just to confirm I have just received delivery of the radiator I ordered from you over the weekend. This is fabulous service !

    I am very pleased with the service and advice i received when purchasing the two radiators , excellent quality and they look absolutely fabulous , would definitely buy again from trade radiators many thanks lisa purchase

    Yes very pleased with the radiators one was damaged but you replaced it so will be having some more in the near future for the rest of the house just got to earn the money first thanks

    A good shopping experience - well packaged / competitive pricing and item in stock - would certainly recommend

    We were very happy with your radiators, prices and service. Have recommended you to many people and my builders.

    I was very happy with the look and quality of the radiators. They came quickly, upon the arranged delivery date. The original radiators I had ordered weren't in stock but an alternative was quickly and efficiently agreed. Would recommend this company and web-site.

    Overall a superb website and service. We were delighted with the product with one exception only; one of the valve handles was snapped in half (we didn't discover this until the radiators were unpacked 3 months after delivery)

    I am very impressed with trade radiators from the web site to the customer service. This is a new build and the modern radiators look fantastic and great value for money. Well done

    I have now had 2 orders from Traderadiators. I am very satisfied with all aspects - quick delivery, high quality products and extremely helpful and knowledgeable staff taking telephone orders. regards

    I found it very easy to order my radiator from your website and was satisfied with the prompt delivery. I hope the raidator will serve me for years to come, and I may possibly order one or two more in future. With thanks,

    Generally the whole experience was absolutely fine. Thank you.

    Feedback on using Trade Radiators:
    I was very satisfied with everything about your radiators and service provided! They are very good quality at a good price and delivery was as promised and prompt! Many Thanks and I would not hesitate to use you again!

    Once again, you have proved to be a great choice for purchasing radiators.
    Best choice and superb service

    Thank you everything was fine from ordering to delivery. Web-site easy to use, informative and well designed. Overall very good.

    Very pleased with every aspect of dealing with you. The radiators
    arrived quickly and according to the dates quoted. Overall - good value
    for money, good service, happy to recommend and use again. Thanks

    So pleased with our heated towel rail and with the very quick service and delivery. Will certainly use you again. Many many thanks.

    Great range of products, helpful when you call them up, prepared to deliver to Orkney Isles- will definately use again!

    Just to say thank you for the very prompt service. Excellent value for money and excellent communications. Regards,

    Dear Sir,
    I acknowledge with gratitude the speedy delivery of the additional chrome bracket relating to the above order which I asked for on Wednesday. Never before I have received such excellent service from a supplier. My best wishes for a successful future !
    Yours faithfully