Victorian Plumbing Vertical Radiators vs Trade Radiators

Victorian Plumbing Vertical Radiators vs Trade Radiators
17 January 2023
Victorian Plumbing Vertical Radiators vs Trade Radiators
Trade Radiators vertical radiators - better value than Victorian PlumbingTrade Radiators vertical radiators - better value than Victorian Plumbing

Getting a new radiator to install in your home may not be the thing you get most excited about during a process of renovation or redecoration, but it is one of the most important choices you'll ever make for your interior.

A good-quality radiator will keep you and your family warm throughout the coldest months for around 15 years.

For this reason, it's very important you choose wisely to get the perfect radiator for your home, both in terms of style and heat output. Making the extra effort up front will result in you having a high-quality radiator doing the business for many years to come so we hope you'll read on.

Purchasing a new radiator is not something the average householder does on a frequent basis, so you may be tempted to go straight to Victoria Plumbing, a well-known brand that caters for a variety of DIY tasks and projects. However, while Victorian Plumbing do many things well, they are quite broad in scope and do not have the vast array of choice that a specialist radiator retailer, such as Trade Radiators, will have.

Therefore, it's worth investigating a little further to see if you will actually get a better deal from Trade Radiators than you would at Victoria Plumbing.

In this article, we'll look at some of Victoria Plumbing's most popular radiators and show you exactly why some of Trade Radiators comparable products are more likely to be suited to your needs.

Our Review Process

We've done our research and know our radiator competitors well. We've been on the Victorian Plumbing website and have identified a number of vertical radiators that are comparable with radiators that we stock on the Trade Radiators website.

Naturally, we believe that what we offer to our customers is superior to Victorian Plumbing and we think you'll agree when you see the comparisons below.

In order to ensure you are receiving the best information possible, it's important for you to know that we are comparing like-for-like products, rather than two radiators that are completely unrelated to each other. All radiators discussed are vertical radiators and are similar in a range of imortant ways.

Some of the factors we've taken into account when comparing our radiators with Victorian Plumbing's are:

  • Size / Dimensions
  • Colour
  • BTU heat output
  • Length of guarantee
  • Delivery cost
  • Price range

Comparing Victorian Plumbing vs Trade Radiators Vertical Radiators

Below, we put some of Victorian Plumbing's top-selling vertical radiators under the microscope and compare them directly with our equivalents at Trade Radiators. After having a look at what we are offering, we reckon you'll be pleasantly surprised at what you see!

Victorian Plumbing Urban vs Trade Radiators Reina Flat - Anthracite Vertical Radiator

Reina Flat Vertical Designer Radiator, Anthracite, 1600mm x 440mmReina Flat Vertical Designer Radiator, Anthracite, 1600mm x 440mm

There's no doubt that the Urban vertical radiator from Victorian Plumbing is a beautiful example of understated heating design that looks superb in any living environment. It's sleek, stylish and has a contemporary twist due to the anthracite finish, so it's no wonder that it's a popular choice among anyone in the market for a high-class vertical radiator.

However, here at Trade Radiators, we've got a virtually identical design in the form of our stylish Reina Flat Vertical Radiator. This radiator is from our well-respected supplier Reina, who manufacture a wide selection of high quality designs retailing at super low prices.

Take a look at the specifications of our Reina Flat compared to what Victorian Plumbing are currently offering! We give you a slightly higher heat output, a decade-long guarantee, free delivery on any order and, perhaps most important in these difficult economic times, we beat them on price!

Click the Shop Now button to see further details and order our Reina Flat Vertical Radiator, which includes free, fast delivery. Additional sizes and colours are also available.

Victorian Plumbing Urban

  • (H) 1600mm x (W) 456mm
  • Anthracite
  • 2724 BTU
  • Guarantee not advertised
  • Delivery fee on orders under £499
  • £199.95

Trade Radiators Reina Flat

  • (H) 1600mm x (W) 440mm
  • Anthracite
  • 2744 BTU
  • 10 Year Guarantee
  • Free delivery
  • £189.55

Victorian Plumbing Nova vs Trade Radiators Reina Casina - Anthracite Aluminium Vertical Radiator

Reina Casina Vertical Aluminium Designer Radiator, Anthracite, 1800mm x 470mmReina Casina Vertical Aluminium Designer Radiator, Anthracite, 1800mm x 470mm

For the uninitiated, aluminium is a better heat conductor than steel, so 'alu-rads' will heat up much quicker to your desired temperature and will use much less energy while doing so. Aluminium radiators are a really efficient way of heating up a space due to the fact they are so energy efficient. This efficiency will likely be reflected in your energy bills, which is of particular importance in this era of high energy prices.

The Victorian Plumbing Nova embraces the minimalist design craze and is about as subtle as it gets when it comes to wall-mounted heat emission. The lovely anthracite finish adds a contemporary twist, making this a versatile radiator that would look equally at home in a bedroom, living room or open-plan kitchen.

Here at Trade Radiators however, we reckon we trump the competition with our equivalent offering, the Reina Casina, sleekly finished in anthracite-grey aluminium. The Casina features a similar smooth-finished, flat-panelled aesthetic, and it puts out a comparable amount of heat to Victorian Plumbing's Nova.

Importantly though, we beat Victorian Plumbing's price and we offer free, fast delivery on any order (with no minimum spend). We also offer a much longer guarantee, meaning you can relax in the knowledge that you've got trouble-free heating for at least a decade.

Victorian Plumbing Nova

  • (H) 1800mm x (W) 470mm
  • Anthracite Aluminium
  • 4794 BTU
  • 2 Year Guarantee
  • Delivery fee on orders under £499
  • £299.95

Trade Radiators Reina Casina

  • (H) 1800mm x (W) 470mm
  • Anthracite Aluminium
  • 4712 BTU
  • 10 Year Guarantee
  • Free delivery
  • £284.59

Victorian Plumbing HR Ceylon vs Trade Radiators DQ Vela - White Aluminium Vertical Radiator

DQ Vela Vertical Designer Aluminium Radiator, White, 1900mm x 367mmDQ Vela Vertical Designer Aluminium Radiator, White, 1900mm x 367mm

Minimalism has become one of the largest trends in modern interior design and many of us increasingly look for clean lines, smooth surfaces and unfussy styles when planning our homes. The uncluttered look is argued to improve brain capacity, raise one's happiness levels and generally give the impression of organisation and cleanliness. It therefore makes logical sense that this trend is being reflected in radiator design and manufacture.

The Ceylon from Victorian Plumbing looks absolutely fantastic, with a delightful flat panel chamber, featuring eye-catching straight lines that run from top to bottom of the radiator. Finished in a crisp white aluminium, it is indisputable that the Ceylon would be a talking point of any living space it graces with its presence.

With all that being said, we believe our Trade Radiators equivalent is the better option if you are in the market for a energy-efficient aluminium radiator. As you can see below, though the dimensions of the two radiators are almost the same, our DQ Vela emits well over double the BTUs of Victorian Plumbing's rad. Our radiator comes with a longer guarantee, a slightly lower price and free delivery with no minimum amount needing to be spent.

In our opinion, the DQ Vela looks a little more stylish as well, so we hope you will make your own mind up as to which radiator provides better value for money!

Victorian Plumbing HR Ceylon

  • (H) 1800mm x (W) 370mm
  • White Aluminium
  • 1133 BTU
  • 5 Year Guarantee
  • Delivery fee on orders under £499
  • £499.95

Trade Radiators DQ Vela

  • (H) 1900mm x (W) 367mm
  • White Aluminium
  • 2876 BTU
  • 10 Year Guarantee
  • Free delivery
  • £496.84

Victorian Plumbing Toreno vs Trade Radiators Ladder - Vertical Heated Towel Rail 

Trade Direct Ladder Rail - 22mm, Black Straight, 1800x600mmTrade Direct Ladder Rail - 22mm, Black Straight, 1800x600mm

Heated towel rails have become a really common sight in bathrooms over the last 20 years. This is because of their brilliant combination of stylishness and functionality. The days of a heated towel rail being found only in luxury hotels are no longer, and householders are increasingly putting them in cloakrooms, kitchens and utility rooms, in addition to bathrooms. These rooms often have limited horizontal wall space and a heated towel rail provides the double function of providing heat and somewhere to hang damp towels.

The Victoria Plumbing Toreno Heated Towel Rail is in the ladder style with a black powder coat finish, which is always one of the most-selected colours when choosing a heated towel rail. It's a solid choice and is guaranteed to look good whether you're installing it in a bathroom, or elsewhere. At 17850mm high, it provides a good amount of heat and has space to store several towels, making it perfect for a well-used family bathroom.

However, while that may sound like a really good deal, you'll notice that our equivalent black heated towel rail provides much better value all round. The dimensions are very similar (1800mm is a popular towel rail height), yet our rail generates more heat and will save you a considerable amount, compared to Victorian Plumbing's sellng price.

Our high-quality black ladder heated towel rails are from our economical Trade Direct line, which means we can offer you amazing value at a fraction of the price of our competitors. We're sure you'll be totally satisfied by choosing our black towel rail and will be delighted with the additional guarantee for a much lower price!

Victorian Plumbing Toreno

  • (H) 1785mm x (W) 600mm
  • Black
  • 3040 BTU
  • 5 Year Guarantee
  • Delivery fee on orders under £499
  • £199.95

Trade Radiators Ladder

  • (H) 1800mm x (W) 600mm
  • Black
  • 3057 BTU
  • 15 Year Guarantee
  • Free delivery
  • £134.17

Victorian Plumbing Keswick 2 Column vs Trade Radiators TD 2 Column - White Vertical Radiator

Trade Direct 2 Column Vertical Radiator, White, 1800mm x 372mmTrade Direct 2 Column Vertical Radiator, White, 1800mm x 372mm

Column radiators are another style that we have noticed climbing up to the top of the radiator best-seller lists. Many people now realise that radiators can be functional and stylish, and are looking to break away from the, admittedly still popular, standard white convector radiators that we all grew up with. The long, graceful columns provide a classy alternative to convector radiators and also provide some of the authority previously associated only with cast iron radiators. Column rads provide that beautiful middle ground stylistically, while still being incredibly affordable.

Victorian Plumbing's Keswick 2 Column vertical rad has a lovely white powder coat finish and errs deeply into the grace of the classic column style. The '2 columns' relates to the number of rows of columns, rather than how many columns are in each row. It's a very durable radiator, with a high BTU output for it's size, however we think the Trade Radiators alternative would actually suit you bettr.

Our 2 Column vertical radiator is from our highly-regarded Trade Direct (TD) range, our own brand that allows us to offer sophisticated designs at incredibly economical prices. Our radiator is marginally ahead of the Victoria Plumbing Keswick on heat output, and comes with a significantly lower price tag. As if that wasn't enough, in testament to the strength, durability and quality of our radiators, our rad is provided with a 15 year guarantee, outstripping Victoria Plumbing's by 10 years. That means longer trouble-free heating for a much lower cost.

The TD 2 Column from Trade Radiators is a great choice for anyone wanting to make use of vertical space. Adding heating either side of a window or on a narrow wall, where you previously thought you couldn't fit a horizontal radiator, are perfect locations for this beauty of classic column radiator design.

Victorian Plumbing Keswick 2 Column

  • (H) 1800mm x (W) 380mm
  • White
  • 3485 BTU
  • 5 Year Guarantee
  • Delivery fee on orders under £499
  • £269.95

Trade Radiators TD 2 Column

  • (H) 1800mm x (W) 372mm
  • White
  • 3569 BTU
  • 15 Year Guarantee
  • Free delivery
  • £205.34

Victorian Plumbing vs Trade Radiators Conclusion

We hope that in the comparisons above, we've clearly demonstrated that Trade Radiators is more than a match for Victorian Plumbing and usually comes out on top when the whole radiator package is taken into account. This is perhaps not surprising, as we are a specialised business focused entirely on the radiator niche, whereas Victorian Plumbing offer a broader range of plumbing and DIY options.

At Trade Radiators, we have the specialised knowledge to handpick the very best in radiator design and manufacture. We're able to offer them to our customers for unbelievably competitive prices due to the fact we don't have expensive showrooms or premises to upkeep around the country.

Radiators are what we do best, and providing heating solutions that satify our customers' needs and budgets is always at the forefront of our minds. We hope you agree and decide that an energy-efficient and well-priced radiator is the right option for you!

Shop Our Range of Vertical Radiators

The exciting news is that, in homes and offices across the UK, the installation of vertical radiators is massively on the rise. They're seen as a modern approach to radiator installation in many spaces, especially when horizontal wall space is limited. A vertical radiator is a great idea if you’re looking for a new hallway, bathroom or kitchen radiator and don’t want to sacrifice space or have a support wall you could make use of.

For those on a budget, you can get fantastic value on vertical radiators by shopping our Trade Direct range. Trade Direct vertical column radiators offer some of the best value within the vertical range.

Take a look at our superb range of vertical radiators to see which works best for you and your living environment.

If you need any help with making a decision, choosing your order or specific questions regarding our radiators, please do not hesitate to contact our friendly and knowledgeable team at 0141 225 0430 or

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